By: Cameo Roberson, Principal of Atlas Park
When I built my businesses, Atlas Park Consulting www.atlasparkco and Atlas Park Finance www.finance.atlasparkco.com one thing I knew instinctively was the need to network. Did I want to do it? Not really, but when I recognized the value in it, I started with my existing network. It is easy to talk with folks you already know.
When I built my businesses, Atlas Park Consulting www.atlasparkco and Atlas Park Finance www.finance.atlasparkco.com one thing I knew instinctively was the need to network. Did I want to do it? Not really, but when I recognized the value in it, I started with my existing network. It is easy to talk with folks you already know.
If you are struggling in this area. There is help. An idea I came across that gave me a better perspective of networking is to always give people value. Networking has to be about adding value to the other party and maintaining a relationship over time.
Here are a few other nuggets!
People who instinctively establish a strong network of relationships have always created great businesses
People do business with those they know and like
Real networking is about making other people more successful
You’ve got to be able to accept generosity or even ask for it
Connecting is a constant process of giving and receiving – asking for and offering help
A network functions precisely because there’s recognition of a mutual need
It is better to give before you receive, never keep score. If your actions are ruled by generosity, your rewards will follow suit.
As you think about your networking efforts, let it primarily be about what you can do for the other person. If more people took this approach, we would find ourselves in a community where everyone is trying to out-support one another.
I’ve seen this in several Facebook groups I’m a part of. People genuinely trying to help others and wanting nothing in return. Who in your network can you help today?
--Hitting a wall executing your practice management goals? Contact me at cameo.roberson@atlasparkco.com to help you get a plan in place!
-- Cameo Roberson is an advisor, practice management and operations consultant. She works with solos, breakaway advisors and ensemble firms to help them build a better advisory practice and manage key areas of business growth. www.atlasparkco.com --
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